Sep 05 2008
Outside-the-Box Link Building
Link building is a common SEO tool and there are only so many traditional strategies that you can use to create backlinks to your site. If you have all but exhausted these techniques and you find yourself out of new ideas, you want to try a bit of brainstorming and start looking into the possibility of going beyond the traditional strategies to attract traffic for your site.
Give something away
One way to get good links is by contributing something. For instance, writing a review about a product or local business on your website and then contacting the manufacturer about what you just did can potentially help you get links back to at least the page where you posted the review. You want to offer something to get links in exchange depending on what type of website you have. If you have a non-profit educational website, you can offer online tests where users can earn some sort of award. They can publish this award onto their blogs or websites and this gets you another link to your own site. Aside from that, it’s also free promotion for your site.
Ebay blog, contests and other unusual strategies.
Another unusual strategy to get good links is by starting an Ebay blog. “Ebay provides their members with their own personal blogs.” You can also organize some sort of a contest which is essentially a good way to build links and at the same time improve your site’s audience. There are many sites where you can promote your contest. Just make sure that you provide real prizes.
If you have a bit of CSS design know-how, you can also tap into the potentials of CSS galleries for link building. All you need to do is submit your CSS design to the major galleries and you can easily expect traffic to come into your site before you know it.
There are a lot of ways to build links without resorting to the traditional strategies. True, tradition still works but it’s always a good idea to tap into resources that are not all-too popular yet. This gives your website a competitive edge and high marks for innovation.
Here at Blackwood Productions, we bring together traditional and innovative approaches to link building to help our clients improve their online visibility. For more information, contact us through this website today.
